GENAI:
WHERE CREATIVITY + Craft MEETS AI
Jodi Jones brings her award-winning eye to the frontier of AI-generated imagery and video. Every piece is intentionally crafted, directing AI tools the same way she directs a shoot: with vision, precision, and purpose.
Spec Ad
"Get Your Life Together" is a deadpan infomercial parody following Dale, a 31-year-old new homeowner who has been watering his lawn with a plastic bag - through his complete transformation after discovering the Pippin Durable Garden Hose. Shot in the visual language of a 1994 cable television commercial, the ad tracks Dale's improving posture, returning hairline, rekindled romantic interest, new neighborhood standing, and the dandelion he rescued from his dead lawn and now keeps on his windowsill. Produced entirely with Runway and AI tools. Dale kept his dentist appointment. The hose did this. Pippin. "Get your life together".