Mac cosmetics teams up with Fashion Photographer Jodi Jones, Adam Rodriguez and Fashion Designer Oriett Domenech to make a short Fashion Film and Theater Trailer.
Jodi Jones was approached by Oriett to create stunning imagery for her latest collection. They wanted a strong woman to be the focus. Jodi and Oriett have worked together before creating fashion films, campaigns, and lookbooks. Jodi Jones and Adam Rodriguez put the story board and concept together for Oriett's project this year to show a strong warrior goddess. They created a storyboard that showcased the vision for the video. With Jodi's love of the French language she chose to use the poem by Marceline Desbordes named "Valmore Roses de Saadi" and voiced by the French model Lena Diene.
Oriett Domenech Mac Cosmetics Full Version
The brand Oriett Domenech has an innovative forward-thinking designer. She has worked with the best in the fashion industry. Orietts' recent collaboration was with Mac Cosmetics. It was a creative adventure combining the artistic mediums of fashion, cosmetics, and film. The intricate beauty of the clothing is shown through the closeup shots we captured. The craftsmanship of the fashionable clothing was accurately recreated through the detailed handwork of the makeup artists. The MUA's were body painting the model meticulously for the video. Full attention to detail was needed by the 5 Makeup Artists painting with the Mac Cosmetics products for a full 8 hours.
The video was displayed 9:30 pm on November 14th, 2013 in front of an audience of 2000 people. The runway was combining fashion and video together. An innovative collaboration of multi sensory experiences. As the fashion show went on so did the music and video.
There were a great amount of sponsors: Aid for Aids Dominican Republic, Elit Stochniya, Jetblue, Kohler, El Caribe, Professional Sebastian, Pandora, Touch Me Marketing, Travelwise, BMW, and Palacio al Cine.
Oriett Domenech Theater Trailer "Goddess Desire"
It was a huge success for everyone involved including the fabulous fashion designer Oriett Domenech.
Video Produced by the team at Jodi Jones Studio
Jodi Jones - Director Adam Rodriguez - DP/Editor Oscar Montes de Oca - Producer Vika Levina - Model Kristina L - Model Gisel Calvillo - Mac Cosmetic Makeup Artist Julius Eckensberger - Makeup Artist Lupe Vega - Makeup Artist Jorge Rangel - Makeup Artist Griselle Rosario - Hair Artist Lena Diene - French Voice Glados Reprise - Music Marceline Desbordes-Valmore Roses de Saadi - Poem
Behind the scenes